The current state of the world in regards to school logos is utterly appalling. Every designer should cry, and cry and cry some more, and then get busy in doing something to remedy the situation.
This is my chance: MECS
This is my branding project (so a uni assignment) as it so happens, it may or may not result in my final solution being used as their new logo. They have other designers at work.
So I have the privilege of creating ‘new’ identity for my lovely old school to draw it out of the 90’s and into the light. I had a meeting with the principal this morning. Now it’s all heads down to work (I currently only have one of those… so it’ll be working triple time).
The shields in 95% of school logos are the only thing protecting the stakeholders getting shot. No more freaking shields!